What is Influencer Marketing? (Marketing Guide)

What is Influencer Marketing? (Marketing Guide)

Learn more: https://medialeaders.com/what-is-influencer-marketing-guide/
What is Influencer Marketing? (Marketing Guide)
–Leverage the influence of an individual in order to share your brand with a larger market
–Work directly with an influencer to create a campaign focused on highlighting your brand’s message to the influencer’s audience
–Consumers are looking for a trusted voice to get to know your brand and working with influencers gives you the opportunity to do just that
–An influencer marketing campaign can be used to increase conversions, boost brand awareness, launch a product or improve your brand’s SEO

How to Define an Influencer
–An influencer is a trusted thought leader who has an above-average impact on a specific niche
–Influencers attract a loyal following by offering unique value through blog posts, videos and/or social media

Influencer Marketing Statistics
–81% of U.S. online consumers trust information and advice from blogs
–61% of U.S. online consumers have made a purchase based on recommendations from a blog
–60% of consumers feel more positive about a company after reading custom content on its site

Learn more: https://medialeaders.com/what-is-influencer-marketing-guide/




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